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Головна/Кейси/North Shutters

КЕЙС ·Custom shutters, doors & outdoor systems · Ontario, Canada

North Shutters

North Shutters needed to turn a broad, technical product range into a clear path to a quote for homeowners, businesses and complex property projects across Ontario.

Next.js · UX/UI · SEO-ready structure · Conversion architecture
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North Shutters logo
Ключовий результатSEO-ready website

65 sitemap URLs · 38 city pages at launch

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A desktop walkthrough of the North Shutters homepage: the shutters open fully, then the experience continues through the page to the footer.
01

ЗАВДАННЯ

Побудувати основу для вимірюваного зростання.

North Shutters needed to turn a broad, technical product range into a clear path to a quote for homeowners, businesses and complex property projects across Ontario.

02

РІШЕННЯ

Поєднана система, а не окремі тактики.

Designed and developed a lead-generation website around nine product systems and four application paths: residential, commercial, industrial and outdoor living. The launch sitemap contains 65 URLs, including 38 city-specific local pages and 14 dedicated product and solution pages. Built canonical URL handling, XML sitemap and robots directives, LocalBusiness structured data, service-area architecture, quote and call CTAs, a project gallery, FAQ, mega-menu and responsive mobile navigation. The scroll-led hero makes the product benefit tangible immediately, with roller shutters moving across the façade as the visitor explores the opening scene.

03

РЕЗУЛЬТАТ

SEO-ready website

Launched an SEO-ready discovery-to-inquiry experience before any active promotion began. The work focuses on a clear product hierarchy, local relevance, crawlable site structure and direct paths to a free consultation or call—so performance can be measured from a clean starting point.

ВИКОНАНІ РОБОТИ

Що увійшло до системи.

  • Custom Next.js website
  • Static build for Cloudflare Pages
  • Conversion-focused information architecture
  • Nine product-category journeys
  • Four audience paths: residential, commercial, industrial and outdoor
  • 14 dedicated product and solution pages
  • 38 city-specific local landing pages
  • XML sitemap, robots directives and canonical URL structure
  • LocalBusiness structured data
  • Interactive scroll-led hero
  • Mega-menu and responsive mobile navigation
  • Project gallery, FAQ and direct quote and call paths

SEO-READY FOUNDATION

Built to be found before promotion starts.

65URLs in the launch XML sitemap
38City-specific local pages
14Dedicated product and solution pages
4Audience paths: residential, commercial, industrial and outdoor
SEO-readyCanonical URLs, XML sitemap, robots directives and LocalBusiness schema
Next.jsStatic architecture built for Cloudflare Pages

ВИБРАНІ РОБОТИ

Реалізація, що стоїть за результатом.

North Shutters website hero showing roller shutters closed across a contemporary home façade
Interactive hero: protection and privacy
North Shutters website hero as roller shutters begin to move and reveal the contemporary home façade
Scroll-driven shutter movement
Наступний кейс

MGM Heating & Cooling

Видимість у топ-3 локального пошуку