# Omega Universal

> Local visibility and lead generation work for Omega Universal, connecting Google Business Profile discovery with a clearer inquiry path.

Author: Oleksandr Koliesnikov
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CASE STUDY · Local service business

The business needed stronger local visibility and a clearer path from discovery to a qualified inquiry.

Google Business Profile · Lead generation
[Visit live website](https://omegauniversal.ca/)

Key outcome **Local visibility + inquiries**
GBP and paid acquisition

01
THE ASSIGNMENT

## Build the foundation for measurable growth.

The business needed stronger local visibility and a clearer path from discovery to a qualified inquiry.

02
THE SOLUTION

## A connected system, not isolated tactics.

Improved the Google Business Profile and supported it with targeted lead-generation activity focused on local customers.

03
THE OUTCOME

## Local visibility + inquiries

Strengthened the company’s local presence and built lead-generation campaigns designed to turn local demand into inquiries.

WORK COMPLETED

## What the system included.

- Google Business Profile work

- Local presence optimization

- Lead generation campaigns

- Inquiry journey improvement

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